Charity Giving Machines
As part of the #LightTheWorld campaign for mormon.org, we developed these vending machines to collect donations on behalf of UNICEF, Care.org, clean water charities, local food banks and many other causes. It turned out to be a hit, far exceeding my wildest expectations. By the end of the campaign, we raised over $2.3 million from nearly 100,000 people. And the best part is that it all went directly to charity. We also got a lot of good press from the Washington Post, CBS News, Fox News and many more.